Borders Fun

I have one site this week for Friday Fun. Several years ago when working at an interactive “agency” we are all familiar with; the company hired a new VP of Creative. He was from Disney and had a charismatic personality that was quite refreshing. His philosophy on design was “story telling”. Not being a designer I laughed at the idea and thought he was just another crackpot creative with some weird idea on building websites. Didn’t he know who our clients were?

I get it now. This site from borders fits the bill. You might think of this as a gift finder kind of wizard. The process of finding gifts is fun and at the same time pretty intuitive. The gift choices for the preferences I entered were quite good.

So how does this apply to us?

http://www.bordersgifts.com/

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s